In 2010, Kubair Shirazee, a London-based Agile coach, faced the tragic news that his older brother had been murdered by an extremist organisation in Pakistan. This was a moment of pause for Kubair, it compelled him to explore how he could use his skills to help stop the spread of extremism in communities across the globe.
Inspired by the people he saw on the streets of Karachi who sell everything from fruit, to IKEA catalogues, he co-founded the non-profit, Peace Through Prosperity (PTP), which uses the Mobius method to help lift budding entrepreneurs out of poverty, and create their own narrative of change outside of extremist influences.
Though Kubair had originally planned to create PTP’s model by adapting Agile practices to include ideas from design thinking, lean, and business model innovation; much of the language and examples he found were just too software specific. When he came across Mobius in 2011, he was impressed with how adaptable it was to their needs, and used it to both create the PTP model, and help run the programs.